Generate and submit a sitemap

Create a Robots.txt file

Check Search Console for manual actions

Make sure that your website is indexed

Identify your competitors

Conduct a keyword gap analysis

Find your main money keywords

Find long-tail keyword variations

Find question keywords

Analyze the intent of pages that rank

Create a keyword map

Prioritize by search volume and keyword difficulty

Leverage Inspect URL feature in GSC

Ensure your website is mobile-friendly

Check your site loading speed

Make sure you are using HTTPS

Find and fix crawl errors

Check the page depth

Check for duplicate versions of your site

Identify and fix broken links

Use an SEO-friendly URL structure

Find and fix orphaned pages

Check canonical tags

Add structured data

Fix duplicate, missing, and truncated title tags

Find and fix duplicate or missing meta descriptions

Fix multiple H1 tags

Improve title tags, meta descriptions, and page content

Run a content audit and prune content

Optimize images for SEO

Organize topic clusters

Find and fix keyword cannibalization

Update outdated content

Improve content readability for now and all upcoming apps