SMS Analytics
Highest ROI Campaign Type
Transactional SMS is delivering the strongest ROI. Keep confirmation/alert journeys optimized.
Funnel Drop-off
Biggest drop is between read and click. Test shorter copy and stronger call-to-action links.
About the Analytics Page
The analytics page provides a comprehensive overview of your SMS efforts, with detailed charts on deliverability, read rates, click-through rates, and conversion performance.
Frequently Asked Questions
SMS Analytics
Highest ROI Campaign Type
Transactional SMS is delivering the strongest ROI. Keep confirmation/alert journeys optimized.
Funnel Drop-off
Biggest drop is between read and click. Test shorter copy and stronger call-to-action links.
About the Analytics Page
The analytics page provides a comprehensive overview of your SMS efforts, with detailed charts on deliverability, read rates, click-through rates, and conversion performance.